Nothing like getting tips from a 24-year-old
On February 2, 2024, Toyota announced that San Francisco 49ers quarterback Brock Purdy had been named a national partner. Purdy was named along with former New York Giants quarterback Eli Manning.
Purdy signed a deal to appear in Toyota’s regional advertising (Northern California Toyota Dealers) before the start of the 2023 season. He’s appeared in Toyota’s ads before but graduated to national ads after an impressive season.
On Monday, Toyota put out a press release, in which they introduced a content campaign starring Purdy that’s themed around the 2024 NFL Draft, set to take place at the end of the week.
Purdy, who will make a cameo in the first round in a teaser from Toyota, starred in a new commercial titled “Purdy Good Advice,” where Brock is giving unserious tips to new players entering the NFL Draft:
The “262” as Purdy is finishing up doing curls is clever. Brock still looks like he’s too young to drive.
Is this the start of Purdy’s brand off the field taking off? Feel free to share your thoughts about the commercial in the comments.
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